Get Daily Ad Insights in Google Sheets with n8n
Combine Facebook Ads and Google Ads into a live sheet for faster analysis and smarter budget decisions
Why Ad Reporting is Slowing Down Your Growth
For most marketing teams, pulling daily performance data from Facebook Ads and Google Ads is a tedious manual task. Logging into multiple platforms, exporting CSVs, and stitching them together in spreadsheets wastes valuable time every morning—time that could be spent optimizing campaigns.
Manual reporting not only delays insights, it increases the risk of errors. That missed row of data or outdated export means your decisions could be based on flawed numbers. When ad budgets are tight and KPIs matter, this inefficiency costs more than just hours—it impacts your ROI.
Building a Cross-Platform Ad Dashboard with n8n
Using n8n, we created a workflow that automatically pulls daily performance metrics from both Facebook Ads and Google Ads APIs and writes them into a structured Google Sheets dashboard. This allows for near real-time visibility without touching a spreadsheet manually.
The workflow starts with a daily cron trigger, fetching yesterday’s ad data via Facebook Ads and Google Ads nodes. We then use Set and Merge nodes to normalize data formats and metrics. Finally, the Google Sheets node appends the data to a shared dashboard, creating a clean historical log that updates automatically.
From Manual Chaos to Predictable Insights
Before automation, teams spent 30 to 60 minutes daily on reporting—often across different time zones and spreadsheets. Data inconsistencies and version control issues made it difficult to trust the numbers.
After implementing this n8n automation, reporting became a non-event. The dashboard updates itself each morning, ready for review before your team even logs in. This shift frees up five to ten hours per week and gives stakeholders immediate access to reliable performance data.
Business Impact and ROI of Automation
This automation creates direct value by reducing labor costs associated with reporting. At an average marketing analyst rate, automating just one hour per day can save over $5,000 annually per employee involved.
But the bigger win is faster, smarter budgeting decisions. With daily performance data at your fingertips, you can quickly spot underperforming ads and reallocate spend to winners—improving return on ad spend (ROAS) and driving more leads without increasing budget.
Next Steps: How to Implement It Yourself
You don’t need to be a developer to build this—n8n provides a low-code, visual way to set up integrations. Start by connecting your Facebook Ads, Google Ads, and Google Sheets credentials in n8n.
Then replicate the workflow: schedule a daily trigger, call each platform’s API, clean and merge the data, and write to your sheet. With error handling and notifications built in, you’ll have a reliable reporting system that runs silently in the background.